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A2P MONETIZATION

Identify and Block Effectively
with A2P Monetization Solutions

Stay Ahead, and Ensure Long‑Term Monetization

80% of SMS international traffic is represented by SMS A2P OTP. Operators need to reclaim OTP market share from alternative platforms such as WhatsApp, and authenticators. To ensure secure, reliable delivery and maintain customer trust and revenues​, minimizing fraud schemes and Artificially Inflated Traffic (AIT) is essential.

Comprehensive connections with operators and enterprises ensure a stable revenue stream and a long-term monetization strategy. By combining innovative technology, robust security features, and unparalleled expertise, BTS empowers telecom operators to stay ahead in an ever-evolving market​.

BTS A2P Monetization Solutions

BTS addresses common challenges with advanced solutions designed to:

  • Identify and block grey routes by leveraging the S1 SMS Firewall to detect and block grey route traffic, ensuring A2P messages follow legitimate paths
  • Maximize A2P revenue by collaborating with global partners to ensure legitimate message delivery and revenue capture
  • Enhance customer satisfaction and trust by minimizing spam and ensuring secure delivery
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ADDRESSING MNOs CHALLENGES

Scalability

Businesses need platforms that scale effortlessly to handle increasing messaging volumes.

BTS offers unrivaled throughput with fully customizable setups, ensuring growth without limits.

Global Reach

Delivering messages to billions of users across diverse geographies requires deep local expertise.

BTS ensures compliance with regional regulations and provides seamless delivery through a single connection.

Fraud Protection

Protecting against threats like grey routes, spam, and AIT is critical.

BTS deploys its advanced firewall with filters, volumetric rules, and bypass protections to safeguard message integrity.

Operational Efficiency

Integrating A2P Messaging into existing systems can be complex.

BTS simplifies this process with easy-to-use APIs, reducing setup time and ensuring seamless operations.

Cost Optimization

Flexible pricing models and usage-based billing.

BTS enables businesses to optimize their messaging budgets without compromising quality.

S1 Messaging Firewall

BTS offers a comprehensive cross-protocol S1 Messaging Firewall using advanced rule-based engines, ML-based algorithms, and investigation workflow to mitigate complex threat scenarios. The S1 Messaging Firewall is an intelligent solution designed to protect mobile networks from SMS fraud, ensuring the security and integrity of enterprise-to-user communication. It excels at detecting and blocking fraudulent activities in real time, particularly for scenarios like two-factor authentication (2FA) over SMS.

With the S1 Messaging Firewall, MNOs can confidently secure their networks, protect user trust, and optimize revenue by mitigating SMS fraud effectively.

  • International SMS over SS7 – MO and MT
  • National SMS over SS7 – MO and MT
  • On-net SMS over SS7 – MO
  • Aggregators/ESME SMS over SMPP – MT P2P over SMPP
  • SIP – P2P messaging and flash calls
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